Associate Director of Marketing, Strategy and Growth

POSITION TITLE: Associate Director of Marketing, Strategy and Growth

Position Type: Permanent Full-Time

Start Date: Immediate

Salary Range: $60,000-$70,000



Canadian Stage is one of the country’s leading not-for-profit contemporary performing arts organizations.  An anchor organization in Toronto’s vibrant cultural scene, Canadian Stage is a home for new, challenging dynamic art forms, as well as an incubator and exporter of leading edge contemporary and multidisciplinary performance.

Sharing innovative work from Canada and across the world, the company stages an annual season at across three Toronto venues, including its beautiful heritage building on Berkeley and Front Street, in the vibrant St. Lawrence Market neighbourhood.     

In its long and storied history, Canadian Stage has employed thousands of artists and produced hundreds of new productions, including the premieres of over 300 new Canadian works.  Many of the plays developed by Canadian Stage have been awarded and nominated for Canada's most prestigious literary and performing arts honours, including Governor General's, Chalmers, and Dora Mavor Moore Awards.  


The Position

Canadian Stage seeks a strategic thinker and passionate arts marketer for a new position in the organization: Associate Director of Marketing, Strategy and Growth.  

Reporting to the Director of Marketing and Communications, this new position provides critical focus and support to long-range planning and data-driven strategies, focusing on maximizing audience recovery post-COVID and ensuring tactics are effective, efficient, and always aligned to strategy. 

This leadership position will be responsible for the innovative and best-in-class customer-centred and data-driven audience growth through strategies across new and existing segments:  subscription, loyalty programs, return visitation, audience services/hospitality, and digital engagement. 

This role also works on key strategic projects with cross-organizational teams to provide strategic communications input.  By working closely with other departments (including development/fundraising and programming), this individual will work to understand and support departmental priorities and to develop recommendations to support desired outcomes, communications approaches, and integrated marketing implementation plans.

Our dream candidate is a results-oriented, highly motivated strategist able to drive change internally and create/support systems that codify strategy into tactical planning.  

This position presents an exciting opportunity for an existing or emerging leader to work primarily on long-range planning and strategy, and to work closely with executive leadership and cross-departmentally to embed excellence in strategic communication and planning across the organization.


Job Duties

Long-Range Marketing and Audience Strategy Planning

Campaigns and Project Planning

This position will work with leadership and marketing team members to align project or program marketing and communication plans to multi-year strategic planning, including:

What You'll Bring


Key Competencies for this Position


Statement of Intention

Canadian Stage is committed to building an anti-racist organization and an equitable and inclusive cultural institution. We are working to reflect the stories, ideas, concerns and priorities of the communities we have been entrusted to serve authentically and meaningfully.

To address the under-representation of racialized and Indigenous employees at Canadian Stage, and to affirm the importance of diverse lived experiences and insights for this position and Canadian Stage as a whole, we encourage and welcome applicants who identify as Indigenous, Black and People of Colour in the application process.


Application Details

Applications should include:


If possible, please merge your cover letter and resume into one PDF. Please send your application to: and use the email subject header “Associate Director of Marketing, Strategy and Growth”.

The review of applications will begin on April 6, 2021 and will continue until the position is filled.

All qualified persons are encouraged to apply; however, Canadians and permanent residents of Canada will be given priority. While we thank all candidates for their interest, only those short-listed will be contacted.